25 Nov 2022 - 27 Nov 2021

Black Friday shoppers will flock to Coventry for a brand-new event in November 2022 which is set to attract the hottest brands from across the country.

The first-ever Look Good Live event will be held at Coventry Building Society Arena from 25 to 27 November 2022. It coincides with Black Friday weekend and will showcase the most popular and upcoming brands in beauty, hair, fashion, fitness, aesthetics, wellness, and home accessories.

In true Black Friday fashion, there will be a wide range of special promotions, offers, and savings available as shoppers look to stock up on Christmas gifts. 

Visitors to the event will also get to hear from a packed line-up of influencers, brand ambassadors, and industry experts – presenting free masterclasses and tutorials on the newest trends. 

With six different stages to choose from, including the Play Social Influencer Stage, with speakers confirmed so far including Sean Maloney, Lucy Hart, Elena Ciftci and Kim Hunjan.

Ranging from creating the latest make-up, hair, and nail looks, to skincare tips, breast health advice, and how to successfully self-tan, there will be plenty of techniques and tricks to learn.

It is expected to attract 16,000 to 18,000 shoppers across the weekend, with more than 200 exhibitors set to be in attendance.

The event is being organised by leading trade exhibition company Beauty Exhibitions Ltd who runs Scottish Hair & Beauty, the largest hair and beauty trade show in Scotland, and will also host the national beauty trade event, Beauty UK, at Coventry Building Society Arena in 2022.

Gary Hackett, managing director of Beauty Exhibitions Ltd, said: “This is an exciting new event for us and it will be a spectacular weekend for shoppers at Coventry Building Society Arena.

“Look Good Live couldn’t be better timed over Black Friday weekend and just one month away from Christmas. We’re expecting to attract shoppers from across the Midlands who are seeking last-minute Christmas gifts or want to treat themselves to the latest must-have products.

“We already have some fantastic exhibitors and influencers lined up, with more to be announced on the lead-up to the event.”

Look Good Live offers two ticket options with standard tickets priced at £15 and VIP at £25. The ticket price includes free parking at Coventry Building Society Arena and attendance at the talks at the show. 

VIP ticket holders will also receive exclusive offers from exhibitors and a luxury goody bag worth over £35.

To find out more about Look Good Live, visit or follow @LookGoodLiveUK on social media.